The Challenge:
Audible’s new season of Sex Therapy stands apart because it goes beyond discussions about the sex act itself, through therapy, host Chantelle Otten helps her anonymous patients to dig deeper and unlock intimacy. We celebrated the launch with “Intimacy, Served” an immersive dining concept where conversations about sex and intimacy are literally on the table. The three events were part of an integrated promotional campaign that inspires Australia to have deeper conversations about sex, with provocative conversation starters informed by the show. Hosted at White Horse in Sydney and Chancery Lane in Melbourne, conversation starters were woven into the dining experience through audio, tableware, a card game and even in the food itself.