The Challenge: Optus Business The Tradie Pit Stop
Following the findings of the Optus Business and YouGov 2022 State of Tradies survey, 75% of construction and trade business owners are looking for tech innovations to work more effectively and save on that commodity they have so precious little of: time.
The Optus Business Tradie Pit Stop: a pop-up pampering experience designed to save tradies time by showing them how they can spend more time on the tools and less on the books. Endorsed by F1 racing legend Daniel Ricciardo.
To a constantly on-the-go tradie with a never-ending job funnel, time is the difference between having a life and having a meltdown.
By partnering with Samsung POS, Optus Business can give tradies back some precious time by streamlining that crucial thing they have very little time or patience for: admin.
Over 1200 tradies through
Over 400k tradies reached
10% conversion to sales leads